Going to a bookshop is a magical experience. Book prices are even higher there, I know, but there’s a magical feeling when you walk out with a new book in your hands. I can recollect most of such moments from the past, the one when I bought Digital Minimalism by Cal Newport in Edinburgh is the most memorable. It turned out to be the last book that I bought there before moving back to Slovenia so it’s a bittersweet memory. That’s what makes it even more special. Unlike an eBook, a physical book is an object that can be admired. It’s tangible, you open it up and it has a gentle smell no matter if it’s new or old. The smell changes as the book ages, but it’s always a lovely smell.
Black Friday is often referred to as the “consumerism holiday” and I can’t help myself but this sounds so wrong to me. The level of consumerism that we got to in the world today is absurd. Maybe I think that because of my minimalist mentality and lifestyle. Minimalism is something that has attracted me for years now and it became a fundamental part of my life. This doesn’t mean that I never buy anything on Black Friday sales, I do. But it’s usually something that I have been thinking about buying for a while. When you adopt the minimalist mentality, a buying decision is never an impulsive one. I think 10 times whether I really need something before I buy it. This is the complete opposite of what the whole Black Friday thing promotes and what it means to most people.
And the lack of knowledge about typography doesn’t come from ignorance. I learned that web designers are commonly either self-taught and haven’t grasped the importance of typography yet, or they actually studied design but typography was just one of the classes they had to attend.